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Safaricom to Refund Transaction Fees for First Daily M-PESA Transfers
Safaricom, Kenya's leading telecommunications company, has announced a new customer-friendly initiative that will refund transaction fees for the first M-PESA "send money" transaction made each day. This move is aimed at enhancing customer experience and encouraging more people to use the mobile money platform for their daily transactions.
Starting immediately, Safaricom will automatically refund the transaction fees for the first M-PESA transfer of the day, regardless of the amount sent. This incentive is expected to benefit millions of users who rely on M-PESA for sending money to friends, family, and business associates.
Safaricom’s CEO stated that the initiative is part of the company’s commitment to making financial services more affordable and accessible for its customers. "We understand the financial challenges our customers face, and we believe that this gesture will ease the burden of transaction costs, especially for those making frequent transfers," the CEO remarked.
M-PESA has become a crucial tool for financial inclusion in Kenya and beyond, providing millions of users with a safe, convenient, and efficient way to transfer money. This new refund policy is expected to further strengthen Safaricom's position as a leading player in the mobile financial services sector.
The company plans to continue exploring innovative ways to add value to its services, with a focus on making digital financial solutions even more accessible to everyone, particularly in underserved areas.
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